NEWSCHOOL Free Training
The 6-step journey to a NEWSCHOOL brand.
From finding the client who actually buys, to launching on pre-order — so you sell the collection before you pay for the stock. No wholesale buyers. No press. No pop-ups.
Instant access. No cost. Unsubscribe any time.
The 6 steps, inside the training
- 01Your ideal client.The woman who actually buys — what she is dealing with, not what she is. “Women 25–45 who love fashion” is a census category, not a customer.
- 02Your brand image.Strong enough that she chooses you over the brand next to you — and pays your price without flinching.
- 03Your sales machine.The site and the funnel that turn her attention into an order, on repeat, instead of one good week a season.
- 04Your acquisition machine.A repeatable way to put your brand in front of her every day — instead of waiting to be discovered.
- 05Launch on pre-order.Validate the collection and collect the cash before you produce it.
- 06Then buy inventory.Produce against real orders. No more stock sitting in a box because you hoped it would sell.
700+ fashion brands · 6 years · Founder of BARJE Paris
“I achieved in 1 month what I did in 1 year before.”
Pauline“I delivered the right message to the right customers. I increased my revenue by 5 times.”
Margaux“I rebuilt my foundation and launched a new drop. 10K in sales within two weeks.”
Christina
Inga Grinko
Founder of IAMFASHION and owner of the Paris fashion label BARJE. In six years she has worked with more than 700 fashion brands — and she runs every step of this journey inside her own brand first, so you learn what works in the market today, not theory.





